About Kat

Kat Gallagher is a marketing strategist with 10+ years of experience developing brand, go-to-market, and growth strategies across B2B and B2C organizations. Her experience spans healthcare, manufacturing, technology, financial services, higher education, franchising, and nonprofit sectors, helping organizations turn business challenges into measurable marketing results. Kat holds a Bachelor of Science in Computer Information Systems and a Master of Business Administration in Marketing.

Kat’s expertise includes:

• Marketing strategy
• Go-to-market planning
• Brand positioning
• Demand generation
• Product and service marketing
• Customer journey strategy
• Integrated campaign planning
• Organic, paid, and social media marketing
• Search marketing (SEM/SEO)
• Email marketing
• Marketing analytics and performance optimization
• Messaging frameworks
• Executive communications
• Content strategy
• Thought leadership
• KPI development and reporting
• Marketing technology
• Vendor evaluation and management
• Cross-functional collaboration
• Training and marketing enablement