Kat Gallagher's Portfolio

Kat specialized in developing and executing high-impact paid and organic marketing strategies for B2B and B2C clients. With a mastery of tools like Sprinklr, StackAdapt, and Netline, she drove exceptional results and optimized campaign performance across diverse platforms.

Kat has been at the forefront of developing and implementing comprehensive social media strategies and playbooks. She led multi-brand social programs, managed thousands of social accounts, and significantly increased brand awareness and engagement.

Kat has engaged with potential clients to understand their needs and gather critical information for project scoping. She developed comprehensive RFPs outlining objectives, deliverables, timelines, and budgets, highlighting value propositions with data and case studies.

Kat created internal websites, managed newsletters and executed complete overhauls of internal newsletters. Her content creation spans various mediums, including marketing and social media assets, blog articles, website SEO, and press releases, utilizing tools like Canva, Animoto, and Google Suite.

Kat developed and executed reporting systems based on established KPIs, utilizing tools like Sprinklr, pixels, and Google Analytics. Her expertise extends to monthly and annual analytics, benchmarking, and performance reports, providing actionable insights for strategic decision-making.

Kat's leadership roles in marketing allowed her to present her expertise to fortune 500 clients on marketing best practices.

She also led internal teams, franchisees, and board groups through monthly marketing meetings, quarterly training sessions, and annual company updates.